Case Study:

BRP successfully introduced WalkMe for their self-service community portal to all their users by presenting an onboarding experience for day one users & returning users

Customer story

BRP (Bombardier Recreational Products) is a global manufacturer of snowmobiles, all-terrain vehicles, motorcycles, and personal watercraft with an intense customer focus. They operate manufacturing facilities in Canada, the United States, Mexico, Finland, and Austria and have a total workforce of more than 12,600 driven, resourceful people. BRP maintains a comprehensive community portal. The portal was completely overhauled and relaunched to provide an improved customer experience for both existing and new utilizing in the entire BRP community portal from day one.

Challenge

  • Maintain and increase existing user engagement after launch

  • Provide a compelling first-time user experience to encourage ongoing usage

  • Maintain the portals high design and user experience standards

Solution

GuideMe implemented WalkMe digital adoption platform on BRP’s self-service community portal. WalkMe will significantly improve adoption for the 6000+ users in its first release, enable new users, and improve effectiveness for existing users through usage insights and support for future releases.

Client:
BRP

Industry:
Automotive

Users:
6,000+

Host Platform:
BRP Community Portal


Key Processes:

  • Create, Reply, and Search Posts

  • How to Navigate the Community

  • How to Subscribe

  • Managing your Profile

  • Upload your Avatar

GuideMe helped us implement a WalkMe solution that meant we didn't need to invest in training. It was easy to create and use the WalkMe platform from a user perspective, and we were able to personalize all guidance’s with the BRP Visual Brand Identity.

Gisah Voss Borges, Self-Service Lead